A Marketing and Communications Blog


Helpful tips, insight, and news for B2B professionals.

Featured Post

Is Outsourcing Social Media Right for Your Business?

Social media is all the rage these days—but that's no reason to invest in social media marketing. Facebook now has more than more than 2.38 billion active monthly users—but that's not a reason to create a social media marketing strategy. 71% of Instagram users are under the age of 35—but that's not to say that social media marketing is right for you and your business.

 

Read More →

Latest Posts

Best Practices for SMB Website Copywriting

15 seconds. That's how long you have to impress a potential customer. More than half of visitors...

Website User Experience in 2019: Everything You Need to Know

In today's world, user experience (UX), is one of the most important aspects of sustainable...

Best Practices for CTA's That Will Give You a Killer B2B Brand

Your B2B website is finally up and running and it's looking badass. Seriously. But shit just got...

What Makes a Good Landing Page in 2019?

Your product landing page is like a late-night TV infomercial. It features all the selling...

How A/B Testing Can Hack Your Conversion Rates

A fundamental part of your sales cycle is experimentation. What kinds of language, deals, and...

The Elements of a Kick Ass Website Design That Converts

Think of your website as a storefront: the facade that every person who walks past will see. As...

Lead Generation for Your Small Business

So you've generated some website visitors. Oh, the potential. But 96% of visitors who come to...

How to Rebrand a Small to Midsize Business

Nothing lasts forever. It sounds cliche, but the saying rings true for many brands across the...

Tips to Get Started on Social Media

It's not exactly news that social media sites such as Facebook, Twitter, and Instagram are...

Why Video is the Top Trend for Social Media Marketing in 2019

 Social media marketing is a field that's constantly evolving. New platforms, technologies, and...