MarComm Brand Guidelines

#AskMarComm

An organization built of passionate marketing professionals.

Logos and Submarks

  • The MarComm logo should only be used horizontally.

  • Use the submark for small or square uses (for example: social media profile). Submarks should be used when the logo placement is too small to see “Marketing & Communications Simplified” or for square spaces like favicons.

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MAIN LOGO

 

revrsed-7402a870-960w
MAIN LOGO REVERSED

 

submark_1-837f44a5-792ff9d0-200wsubmark_2-c099e249-200w

SUBMARK EXAMPLES


Typography

All titles are Futura PT Bold, all sub-titles are Futura PT DEMI, and all body copy is Futura PT Medium. 

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Color Palette

PRIMARY COLORS
 
MarComm Pink and MarComm Purple are the “signature colors” of the brand and form the foundation of the brand palette. When a full-color piece is produced, these two colors should always be included in the overall design
 
 
SECONDARY COLORS
 
The secondary color palette consists of additional colors that may be used, but only in addition to one or more signature colors. Secondary palette colors are meant to give design flexibility when use of a lighter or darker color is needed for type readability or as a design accent.
 

 

MarComm Pink
HEX: #CD4C93
 

 

MarComm Purple
HEX: #9852A0
 

 

MarComm Hot Pink
HEX: #DD4E77
 

 

MarComm Blue
HEX: #5C5AA7
 

 

MarComm Navy
HEX: #36385A